hubergroup Print Solutions, a global specialist in printing inks, is adjusting the pricing of its nitrocellulose-based products manufactured in Europe due to a significant increase in raw material costs. The price changes will vary based on the nitrocellulose content of each product. Customers will be individually informed by their local representatives, who are available to answer any questions or provide further details.

Nitrocellulose is a critical component in the production of solvent-based printing inks and is also widely used across various other industries. Recently, there has been a market rise in demand for nitrocellulose in so-called “energetic” applications, particularly in military sectors. This shift has led to growing global supply constraints and a sharp increase in prices – by as much as 50% – for ink-related uses.

In response to these market dynamics, hubergroup is implementing a short-term price adjustment starting from the 1^st of July for its nitrocellulose-based product range. The extent of each price increase will depend on the product’s nitrocellulose content and may reach up to 10%.

Carsten Zölzer, CCO Print Solutions at hubergroup, stated: “We understand that fluctuating prices can be challenging for our customers. We are committed to maintaining transparency and open dialogue as we navigate these changes. Our priority remains ensuring a stable supply chain and the continued availability of our high-quality products.”

hubergroup also emphasizes its commitment to long-standing, trustworthy partnerships with its customers. The company is working diligently to mitigate the impact of these increases by leveraging its global supply network. Nonetheless, the price adjustment has become unavoidable under the current market conditions.

Customers are encouraged to reach out to their hubergroup contacts with any questions or concerns. 

About hubergroup

hubergroup is an international leader in specialty chemicals and print solutions based out of Germany with a history stretching back 260 years. In its two divisions, the company develops innovative, sustainable products and services to enable its customers to achieve first-class results. The Print Solutions Division produces inks, varnishes and printing auxiliaries for packaging, commercial and printing markets. The Chemicals Division produces specialty chemicals such as resins, pigments and additives at its plants in India. hubergroup employs more than 3,000 people in nearly 30 countries and generated annual sales of around €743 million in 2024.